STUDIO M
Website: STUDIO M
Radio STUDIO M: Teslić’s Folk Voice Across Republika Srpska
Since its launch in June 1998, Radio STUDIO M has established itself as a reliable and recognizable voice in Bosnia and Herzegovina’s Republic of Srpska. Broadcasting from Teslić, the station brings a mix of folk music, commercial programming, and community-focused content to listeners across the Doboj and Banja Luka regions.
The station’s signal is carried on two FM frequencies, 93.00 MHz for the Doboj area and 100.70 MHz for Banja Luka. With additional transmitters covering surrounding locations, Radio STUDIO M reaches a potential audience of more than 200,000 people. Beyond the FM dial, it also offers online streaming, ensuring that listeners at home or abroad can tune in and stay connected to the sounds of their hometown.
At its core, Radio STUDIO M is dedicated to folk music, a genre deeply rooted in the cultural traditions of the region. This focus is complemented by local news, community information, and commercial segments, creating a balanced program that entertains while keeping listeners informed. For many in the Doboj and Teslić area, the station is both a musical companion and a practical source of daily updates.
A major part of the station’s identity is its strong emphasis on marketing and advertising services. STUDIO M promotes itself as a flexible and cost-effective partner for local businesses, offering lower rates than competitors and guaranteeing that commercials are broadcast exactly as agreed. Its in-house marketing department handles production with a professional touch, while also monitoring the effectiveness of campaigns to ensure they deliver results.
Over the years, Radio STUDIO M has embraced the digital age while remaining firmly grounded in its community mission. Through its website, mobile app, and social media presence, it engages with listeners in new ways, creating a bridge between traditional broadcasting and modern platforms.
More than two decades after its first broadcast, STUDIO M remains a cultural mainstay in Teslić and the surrounding region. By combining folk music, accessible advertising opportunities, and a commitment to local identity, the station continues to play an important role in everyday life, ensuring that the voice of Teslić is heard loud and clear across Republika Srpska and beyond.