内蒙古绿野之声

Inner Mongolia Green Fields Radio: A Champion of Regional Public Broadcasting

Since its establishment on July 1, 1996, Inner Mongolia Green Fields Radio has distinguished itself as the sole provincial-level public radio station in Inner Mongolia. Its mission and programming reflect a deep commitment to serving the community by focusing on local news, cultural promotion, and economic development.

Broadcasting in Chinese, Inner Mongolia Green Fields Radio operates under the motto “绿野之声，聆听内蒙古” (Voice of the Green Fields, Listening to Inner Mongolia). This slogan underscores its dedication to delivering comprehensive coverage of the region’s news and events while also promoting local culture and economic activities. The station’s content strategy is built around the principles of "报道真实，报道全面，报道及时，报道精彩" (Reporting Truthfully, Comprehensively, Timely, and Brilliantly) and adheres to standards of "报道客观，报道公正，报道真实，报道新颖" (Objective, Fair, True, and Innovative Reporting).

Inner Mongolia Green Fields Radio provides a platform for a wide array of programming, including news updates, cultural stories, and economic reports. This focus helps to foster a deeper understanding of the region’s dynamic landscape and supports local development by highlighting key issues and achievements.

Operated by the Inner Mongolia Broadcasting and Television Network, which launched the "Bengteng Rongmei" network in March 2017, the station benefits from an integrated multimedia approach. This allows Inner Mongolia Green Fields Radio to deliver its content through various channels, enhancing its reach and impact across the region.

As Inner Mongolia’s premier public radio station, Inner Mongolia Green Fields Radio plays a crucial role in connecting the local community with relevant and engaging information, thereby contributing to the region’s cultural and social fabric.